STOP living someone else's life
Reinvention coaching without the bullshit
You've spent decades doing what you thought you should do.
Now it's time to discover what you're actually here for - without throwing away everything you've built.
The problem
Your old way of life isn't working anymore
You're in your 40s or 50s and you've ticked all the boxes that were supposed to make you happy. Good job, nice house, successful career. But instead of satisfaction, you feel like you're suffocating. You lie awake at 3am wondering "Is this really it?" and the answer terrifies you.You're not having a breakdown - you're having a breakthrough. That restlessness isn't a problem to fix, it's your psyche demanding something more meaningful. You don't need therapy, you don't need to find your passion, and you definitely don't need to start over.You need someone who gets that this isn't about escaping your life - it's about discovering who you really are.
What doesn't work
Here's what most people try (and why it doesn't work)
Go back to university and retrain. Follow your passion. Set bigger goals. Make a vision board. Take a career break and "find yourself." Quit everything and follow your dreams.Sound familiar? These solutions assume you need to become someone completely different or throw away everything you've built.But at 45 or 55, who has time for that? More importantly, why would you want to?You're not broken. Your life isn't wrong. You just need to use what you have in service of what you actually care about.
Try this instead
Real change happens now, not in the future
I don't help you find your passion or pretend you're 25 again. I help you excavate who you actually are from under decades of who you thought you should be.
We start with what pisses you off - because your frustration is data. The things that make you want to shake people awake? That's the first step on the trail we'll take together.
No going back to university. No personality tests. No throwing everything away. Instead, we look at what you already have and work out how to use it in service of what you actually care about.The Process:
Writing to excavate your real voice
Not journaling. Real writing that discovers what you actually think beneath the professional performance.Small experiments, not grand plans
Tiny actions today that reveal what gives you energy and what drains it. Evolution, not revolution.Conversations that shift everything
When someone sees you differently than you see yourself, new possibilities become obvious.Following what emerges, not what you think should
Your rational mind got you here, but it can't navigate what's next. We trust what your psyche knows.
About me
Hi, I'm Rachel
I've spent my whole career fascinated by change. First in strategy and marketing, then brand and digital, eventually change management and coaching. The usual trajectory - Cambridge, big agencies, running departments.
But I kept noticing that all the frameworks and presentations weren't creating real transformation. The restructures and rebrands weren't touching what actually mattered.
Everything shifted when I discovered that real change happens in the unconscious stories we carry, the patterns held in our bodies, and the beliefs our nervous systems have been protecting us with for decades.
Now I bring both worlds together.Twenty years of understanding how transformation works, plus deep training in somatics, narrative work, and nervous system approaches. It's not about giving you a new plan - it's about helping you recognise what you already know, and finding the courage to act on it.
I've guided hundreds of people through reinvention. The ones who succeed aren't the ones who try harder. They're the ones who finally decided to stop hiding from themselves.
What people say about working with me
Real people, real shifts
The world doesn't need another version of who you think you should be. It needs the first version of who you actually are.Here's what happened when my clients stopped hiding and started showing up.
"If you’re looking for someone who’s intuitive, wise, skilful and genuinely supportive, I can’t recommend her enough. She's one of the best coaches I've worked with."
Chrysi D
"Rachel is thoughtful, encouraging, empathetic, highly intuitive, and, most important of all as a life-coach, good at consistently, gently, and firmly challenging me to both shape a new life-vision and make concrete and positive steps towards embodying it. Our time together has been a seminal part of my life journey thus far. I highly recommend."
James G
"Working with Rachel as a coach has been a revelation. She has an uncanny knack of challenging assumptions and framing questions in a way that leads to real breakthrough moments and clarity of direction."
Jess H
Life's too short to postpone finding out who you really are and what you're here to do. Book a call and let's get things moving in the right direction.
Thanks – you're in.
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